Who we are

At GROW Women Leaders, we believe in the power of diversity. The future of work is more diverse – that's a fact! There's an untapped talent pool within the immigrant and BIWoC community that is dedicated, committed, and productive.

We're creating a future of work where no one is left behind, and all talent is utilized to its fullest potential. Forward-thinking companies recognize that diversifying their workplace brings fresh perspectives, fosters innovation, and boosts profits.

We advocate for this global movement because women are the driving force behind growth, whether it's in families, communities, or the workforce.

Hire well. Hire better.

Our Principles: We SEED Women Leaders

We SEED (Support, Encourage, Empower, to Develop) aspiring women leaders, one woman at a time, by giving them a platform where they can grow forward.

Support

SDG 5 – Gender Equity

We holistically support women, especially immigrants and minorities, in achieving their career goals by helping them get meaningfully hired. We also support employers by ensuring their needs for a highly skilled, innovative, reliable, and inclusive workforce are met. Together, we advance gender equity and level the playing field.

Empower

SDG 10 – Reduced Inequalities

We are dedicated to empowering women to achieve a harmonious balance between career and personal life, enabling them to excel in their fields. We foster cultures of inclusivity and diversity within organizations and ensure women have the resources, opportunities, and support to thrive. By breaking down systemic barriers, we empower women to reduce inequalities and contribute meaningfully to their communities through coaching, consulting, training, networking, and publishing.

Encourage

SDG 8 – Decent Work & Economic Growth

Hand in hand with partnering employers, we encourage women to aspire to greater heights in their careers and pursue leadership positions. We advocate for hiring highly qualified women professionals, recognizing the unique talents and perspectives they bring. Through thoughtfully designed programs and professional networks, we create ecosystems that encourage women to embrace their full potential, driving inclusive economic growth.

Develop

SDG 17 – Partnerships for the Goals

We develop opportunities that balance the scale of employment one woman at a time by crafting strategies that benefit both candidates and employers. Our co-creative hub provides continuous support with training rooms, workstations, event spaces, and childcare. Employers gain reliable and focused women professionals from our thriving community. Through global and local partnerships, we scale our impact, ensuring sustainable and inclusive progress for all.

SEED in Action: Supporting equity, encouraging decent work, empowering change, and developing partnerships — that's how GROW Women Leaders transforms workplaces and communities.

Our Story

GROW Women Leaders

In 2016, Our Founder Tracy F. Barry's involvement in Project 150 entailed conducting in-depth interviews and gathering stories from over 200 immigrant women in Canada. This endeavor shed light on the shared gaps and barriers faced by women, particularly immigrant and BIWoC individuals, highlighting the need for solutions. Drawing from her immigrant experiences and insights gained from Project 150, Tracy decided to dedicate her career to bridging inequalities by helping women get hired and advance their careers, while also enabling companies to diversify their workplace.

Did you know?

A significant number of highly qualified women from visible minority backgrounds struggle to find job opportunities aligned with their education. Approximately 61% encounter difficulties securing employment matching their qualifications, with a 10.2% unemployment rate for visible minorities. Additionally, 21% report discrimination during job searches.

These statistics drove our initiative, prompting further research. Project 150, which focused on immigrant women's narratives of underemployment and employment inequalities in their stories, stemmed our driving force.

Believing in the potential of these women to excel and thrive in meaningful employment. Tracy founded this social enterprise, with personal investments, GROW is forging pathways to inclusive hiring for over 25,000 individuals within our expanding database of diverse talent.

As a member of Buy Social, we're committed to creating positive social impact through economic empowerment. Join us in building bridges to inclusive hiring and reducing turnover costs by hiring employees who stay.

Hire well and hire better.